Case studies of prominent and successful Igbo people in business feature in the book to illuminate our understanding of the system:
• President and Chairman, Coscharis Group – Application of Design Thinking to Igba-boi Business Model leading to extraordinary business success
• Chairman, E. Sunny Vespa International – Disruption of Motorcycle Engine Technology, key lessons and success story
• Chairman and Chief Executive, Chisco Group – Building an Empire on Integrity & Authenticity
• Chairman, Legacy Motors – Apprenticeship, Ndi-Igbos and ASPAMDA Market, Lagos
A timely, easy-to-read, valuable resource and reference text for scholars, practitioners and regulators interested in institutionalising a sustainable business model in Africa based on a tested indigenous apprenticeship system.